In order for a software company to succeed, pricing is a crucial part of its overall strategy - and one of the most pressing decisions a founder and executive team will have to make.
Vista Point Advisors analyzed the product pricing of 403 SaaS companies on the Inc. 5000 list of fastest-growing companies.
- What percentage of the fastest-growing software companies are SaaS?
- How do SaaS companies market their pricing?
- What are per-seat, flat-rate, and usage models SaaS companies employ?
- What is the SaaS billing structure like?
- Free trials or freemium products?
Read on to see what they found....
In the end, you will have to take into consideration how you deliver your software, how your customers use it, and how your customers value your product.
Although there is no one best model and no template that works for everyone, you can watch how other SaaS companies model their own pricing and how best to apply it to your company.